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Fabio De Luca

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Fabio's Philosophy

Fabio De Luca

Don't Wish to Be Successful. Expect to Be.

We all hope to be successful, but most people don't expect themselves to reach a level of extraordinary achievement. Rather, they hope and wish for that to be the case someday. Hoping and wishing will never be enough to get you to where you want to go. Going into business for yourself and hoping and wishing will never build a thriving business.


There is a major difference between hoping to be successful and expecting to be successful. When we hope to be successful, we are basically saying we are unsure if it will ever happen. To an extent, this attitude dictates our level of belief in ourselves and the way we work. When we expect to be successful, that means we know deep down that regardless of how hard times will get throughout our journey, that we will eventually get to where we want to go.

Oh, one last tip . . .

STOP feeling 'Entitled'.

Nothing worth achieving is ever easy. It always takes smarts, guts, hard work, and perseverance. 

Fabio De Luca

Words of wisdom from Fabio that offer Guidance, Insight, and Inspiration

  • You’re never wrong if you love and help people.
  • What nicer thing can you do for somebody than offering compassion at a time of need?
  • One of the biggest lessons I’ve learned is that hurt people hurt people, and kindness is just as contagious. So, if you can focus your efforts on manufacturing kindness, it will prevail.
  • You will learn a lot about someone when you share a common interest.
  • Remember, luck is not a business model.
  • Without imagination innovation will become stale.
  • Believe that you are destined to achieve your goals and exceed your expectations, not the negative words from toxic people. 
  • If you want to be a successful business owner, you need to take a moment to think about what you desire most and just as important as what you want is why you want it. Your why is what will act as your north star when the road gets rough, and with identifying what you truly want, you're on the right path.

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  • Academics
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  • Interests & Ambitions
  • Philosophy
  • Quotes

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